Coming soon to almost every screen—cable, gaming consoles and broadband sites like Hulu, USANetwork.com and NBC.com—near you: “CTRL” (“Control”), a ten-episode Web-based series brought to you by Nestea. The series, based on Robert Kirbyson’s Sundance short film “CTRL Z,” features an office worker who gains special powers, Popeye-like, with the help of Nestea’s “liquid awesomeness.” … Continue reading »
Posted in June 2009 …
Brand Advertising: Rebounding?
In an interesting article out of Ad Age –“Brand Advertising Poised to Rebound?”– A number of senior marketers at the ANA’s “Brand Building in Tough Times and Beyond” conference opine that brand advertising is about to resume at healthy levels following a long season of budget reductions. Everyone has an opinion on whether this is … Continue reading »
